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Heal the Bay Blog

Category: More Ways to Give

Don’t miss the ultimate beach party

Enjoy a relaxed evening with beach lovers of all stripes and mingle under the stars with entertainment, government, business and environmental leaders at Heal the Bay’s 20th annual benefit gala: Bring Back the Beach.

Dig your feet in the sand at the Ultimate Beach Party, which will feature live and silent auctions, sustainable dining, celebrity guests, musical entertainment by legendary Beach Boy’s co-founder Brian Wilson and special guests Laird Hamilton and Gabriele Reece, plus much more.

What:

The Ultimate Beach Party

When:

Thursday, May 19, 2011 at 5PM

Where:

On the sand at the Jonathan Beach Club in Santa Monica

Honorees:

California State Coastal Conservancy, Don Smith and Homerun Entertainment

Information & Tickets:

Bring Back the Beach is almost sold out! For wait list tickets, call 310.451.1500

 

Bring Back the Beach 2011 (logo)



Latitude 33 and Angeleno Magazine to Host Surfer Chic Fundraiser Featuring Auction of Artist Made Surfboards and Musical Performers The Makepeace Brothers on March 30th in Venice Beach

Large portion of surfboard auction proceeds to benefit Heal the Bay

LOS ANGELES, CA (March 16, 2011) — Latitude 33, the 122-unit modern beach-inspired community located at 330 Washington Blvd. in Marina del Rey, Calif., and Angeleno magazine have announced a March 30th fundraiser event to be held in conjunction with Heal the Bay. In homage of the local vibrant art and music experience of the Venice Beach boardwalk, the event will feature an auction of unique one-of-a-kind surfboards handmade by eight well-known artists as well as a live acoustic musical performance by local roots rock favorite The Makepeace Brothers. The event auction proceeds will benefit Heal the Bay and its efforts to keep our coastlines and waterways clean.

The RSVP-only March 30th fundraiser will be held from 6:30 pm to 9:00 pm onsite at Latitude 33 in the BOARDWALK Collection, one of the beach chic community’s three eclectic living options offering lushly landscaped outdoor living spaces and a mix of contemporary floorplans. Upon arriving, guests will be greeted and directed toward the artistic display of surfboards created by artists Damon Johnson, Greg Miller, Muramasa Kudo, Tony Larson, Deedee Cheriel, Man One, Scott MacDonough and JRF. Once viewed, guests will bid on these eight custom designed surfboards that evening from 6:30 pm to 8: 45 pm in an auction curated in conjunction with Culture Shock Marketing (CSM) with proceeds benefiting Heal the Bay. All bidders at the live event must be present to claim their surfboards.

During the week prior to the March 30th event, one special surfboard will be placed for auction online at www.CharityBuzz.com. Participants will be able to place bids on the board from March 15 through March 30. Bidding will start at $1,000 and increase in $250 increments until the board is sold.

As part of the contemporary beach experience, The Makepeace Brothers, a local roots rock favorite known for their exceptional acoustic style, will entertain guests at the event with a live performance. Culinary favorites will be served by local artisanal eateries Chaya, La Cachette and Joes. Guests will also experience an assortment of beach-inspired cocktails provided by St. Germain, a shaved ice display and a selection of wine from sponsor Voga Italia Wines.

Favorite local lifestyle retailers Linus Bikes and Aviator Nation will also play important roles in the March 30th fundraiser. Linus Bikes, purveyor of the French inspired utilitarian city bike, will auction off a bike. Aviator Nation, the vintage t-shirt line, will conduct informal modeling of their unique clothing pieces and will furnish the closets in the BOARDWALK model unit.

For event details and to RSVP, see our calendar listing.

SURF CHIC Invitation



simplehuman Adopts Torrance Beach; Gives Back to Community

LOS ANGELES – March 14, 2011 – simplehuman, renowned for its numerous design awards, patented innovations and quality housewares products, can now add the adoption of Torrance Beach to its list of endeavors.

On Friday, March 18th, the high-end housewares brand will hold its third beach cleanup with Heal the Bay, making simplehuman an official adopter of Torrance Beach. Heal the Bay is a non-profit public interest group dedicated to improving the quality and cleanliness of Southern California’s coastal waters and watersheds.  After sponsoring the conservation efforts of Heal the Bay’s Beach Report Card program in 2007, simplehuman made it a priority to clean up Torrance Beach three times a year as a commitment to its community and to the environment.

simplehuman is completing its final requirements to become an official beach adopter at a time when these efforts are needed most. After the devastating loss of millions of fish in the Redondo Beach marina in early March, programs like Heal the Bay’s beach cleanups are essential to the recovery and preservation of the California coast.

“It is important for us to take care of our environment and the beaches of Los Angeles, but it is also important to give back to our community,” says simplehuman CEO, Frank Yang.

Based in Torrance, CA, simplehuman transformed the trash can with the introduction of the award-winning stainless steel “butterfly” step can in 2000, and has expanded its product line to an extensive array of cleaning, organization and recycling solutions. Today, the company’s mission to make “tools for efficient living” has produced a line of more than 100 products. The simplehuman collection has received international design recognition and is available at fine specialty retailers and at www.simplehuman.com.

To learn more about ways you can help Heal the Bay, visit HealtheBay.org/Get Involved.



Take a minute to visit the Wall Street Journal and vote in today’s poll on whether or not plastic bags should be banned. The accompanying article talks about the numerous cities in California that have banned bags, and whether this city-by-city approach is working. The poll is running today only, so make your voice heard! Take the poll at Wall Street Journal (the poll is half-way down the page).



In its ongoing committment to the environment, Ascenta – the industry leader in omega-3 fatty acids and the first natural health product manufacturer to become a member of 1% for the Planet – is announcing a partnership with Heal the Bay, a nonprofit environmental organization dedicated to making Southern California coastal waters safe, healthy and clean.

“The ocean is host to the best sources of omega-3 and we feel it is our responsibility to help keep our waters clean and safe,” says Marc St- Onge, president of Ascenta. “We believe giving back to the environment is part of the cost of doing business and we are committed to working with partners to help preserve our oceans.  We are happy to be able to support Heal the Bay, a dedicated organization that is working to protect our waters everyday.”

As a member of 1% for the Planet, an alliance of businesses committed to leveraging their resources to create a healthier and greener Earth, Ascenta donates one percent of its annual sales to environmental causes worldwide.  At the end of 2010, the funds generated from Ascenta’s US sales will be donated to Heal the Bay to support their advocacy and action programs that help to protect one of our most precious resources.  “We are pleased to partner with Ascenta.” Says Natalie Burdick, Development Manager from Heal the Bay.  “It is inspiring to see organizations commit to environmental causes at this level with a percentage of their sales. Their support will help further our efforts to make a difference in the health of the oceans.”

About Ascenta

Ascenta is a leading developer of natural health products. Ascenta is headquartered in Dartmouth, Nova Scotia, Canada. The company develops, produces and markets omega-3 supplements for human and animal health. Its human products under the NutraSea brand have a dominant 43 per cent share of the Canadian market. Ascenta products are sold throughout North America, Europe and Asia.

Ascenta Logo



Subaru of America, Inc. today announced it has been selected by the Heal the Bay organization as its 2010 Corporate “Super Healer.”

Heal the Bay is a nonprofit that uses science, education, community action and advocacy to improve water quality and protect marine life in the Santa Monica Bay. Subaru, a company that already utilizes zero-landfill plants for all of its car production, has worked with the group in a number of ways to promote clean water programs in Southern California

Subaru recently sponsored the group’s fourth annual “A Day Without a Bag” program to encourage use of reusable totes in place of single-use plastic bags. Also, in conjunction with Heal the Bay’s “Coastal Cleanup Day,” Subaru donated $50 from consumer test drives at various Southern California dealerships to the nonprofit. The company also recently donated a new 2010 Subaru Outback for live auction at Heal the Bay’s annual gala fundraiser, “Bring Back the Beach.”

“We enjoy helping our community and are really dedicated to maintaining an environmental policy that extends beyond just meeting environmental laws and regulations,” said Mike Campbell, Subaru Western Zone Director. “We work hard to integrate sound environmental practices in all of our business decisions. We are honored to be chosen as Heal the Bay’s Corporate Superhealer.“

Subaru of America, which recently announced a record sales year for the brand with 263,820 units sold in 2010, an increase of 22% year-over-year and 50% in two years, through programs such as Heal the Bay and its Share the Love campaign, is dedicated to giving back to its communities.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States.  Subaru boasts the most fuel efficient line-up of all-wheel drive products sold in the market today based on Environmental Protection Agency (EPA) fuel economy standards.  All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S.

Subaru Logo



At this time of year when we give thanks, it makes sense to remember that in every inch of sun, water and sand, the beach gives us so much for which to be thankful. We can do more than celebrate it — we can return the favor and give back.

Invest in the experiences that matter most to you

Explore a new, unique collaboration of artists, designers, writers and musicians who’ve transformed precious beach experiences into the tangible through beautiful, hand-crated objects for Buy the Bay. Give one of these beautifully crafted items that reflect the things everyone cherishes most about the ocean as a gift.

Dedicate a donation

Another wonderful gift is to dedicate a donation directly to Heal the Bay on behalf of or in memory of a person to recognize an accomplishment (e.g. graduation), celebrate an event (e.g. Christmas or Chanukah), or honor someone’s memory; it’s easy to show you care.

Adopt an Aquarium animal

Looking for a more personal way to become a steward of our ocean and the animals that make it home? Whether you “adopt” an animal yourself or dedicate it as gift for a child, parent or grandparent, you can support the feeding and care of an animal at the Santa Monica Pier Aquarium with an Aquadoption.

Happy Holidays!



Got plans the 25th? Work up an appetite cleaning the beach in celebration of International Coastal Cleanup Day and then head over to The Beach Gives Back: A Food Truck Festival for Heal the Bay at Latitude 33 on 330 Washington BLVD. in Marina del Rey to reward yourself with everything from dim sum to ice cream. Heal the Bay gets rewarded too, 10% of proceeds from truck sales as well as attendee donations go to us and the International Bird Rescue Research Center. The event will be covered  This is just one of our many varied Coastal Cleanup Day events to check out this year. Others include a craft beer crawl, a Pourtal happy hour and even yoga on the beach.

Register for Coastal Cleanup Day.

Food for thought-some of the most commonly found beach trash items are bits of styrofoam, plastic straws and plastic bottle caps. So, after you’re done gorging for the sake of the Bay, make sure your trash makes it in the approprate place. Want to check out other Heal the Bay cleanup trash stats? Visit our trash database.