Heal the Bay gets Flash Mobbed!
Nearly 1,000 participants volunteering at the Santa Monica Beach Coastal Cleanup Day site by the Santa Monica Pier were recently taken by surprise when 100 dancers suddenly converged on the sand and performed a green-themed routine as music was secretly amplified from a parked truck in the adjacent lot.
The dance celebrated the successful beach cleanup, brought awareness to the annual Coastal Cleanup Day event (happening each September) and also brought curious spectators from the Pier over to view the garbage haul, including items that had been retrieved from under the Pier by volunteer divers. Several onlookers even jumped in and followed along.
The mob was a collaboration between Heal the Bay and Flash Mob America, who frequently organize local flash mob to raise awareness for charitable causes.