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Heal the Bay Blog

Author: Heal the Bay

We are feeling especially grateful this week, as it’s the week before Thanksgiving—the perfect time to say “thank you” to the ocean for all it provides.

child holds up a whale vertebrate at the Santa Monica Pier AquariumWe’d also like to thank the Ralph M. Parsons Foundation for pledging support to Heal the Bay’s Santa Monica Pier Aquarium Youth Environmental Education/Field Trip program. For many Los Angeles area students, a field trip to our Aquarium marks their first trip to the ocean! Thanks to this pledge of support, we’ll be able to lead these students in beach exploration games and introduce them to some of the marine life that call our Bay home.

We are grateful for the Parsons Foundation’s commitment to education, the environment and local youth!

Who says cleaning the beach is easy? At this week’s Corporate Healer Beach Cleanup, employees from Macerich battled strong winds to gather the trash along Santa Monica Beach. Thank you for sticking it out to protect what you love!

We’re also grateful for the support of our benefit partners Honu Yoga, Casmaine Boutique and Ted Baker.

Heal the Bay staff wish a bon voyage to Cara Young, our 2012 Coastal Cleanup Day coordinator. Thank you, Cara for all of your hard work, dedication and enthusiasm. We’ll miss hearing you sing at your desk!

Enjoy your Thanksgiving holiday!

Learn all the ways you can help heal the Bay.



Last Thursday marked one of my two lowest days here at Heal the Bay working on local water quality regulations. After 11 hours of testimony and deliberation, the Los Angeles Regional Water Quality Control Board unanimously voted to approve a municipal stormwater permit that essentially sets up a scheme of self-regulation (read: no regulation).

By no longer forcing cities that discharge millions of gallons of runoff into the stormdrain system to adhere to strict numeric pollution limits, the Board took a giant step backward in protecting water quality throughout Southern California. Under the newly adopted rules, cities just have to submit a plan for reducing stormwater pollution to the board and have it approved to be in compliance, rather than having to actually demonstrate they are not exceeding specific thresholds for specific pollutants, such as copper or E. coli bacteria.

For the curious, my other low moment came two summers ago, when the American Chemistry Council bought the vote on the single-use plastic bag ban in the California legislature, and as a result, our bill (AB 1998), died on the Senate floor on the last day of session.

The two days have many similarities – money as a driver, an atmosphere of misinformation and half-truths, short-term victory for the polluters and momentary defeat for all who use our region’s waters.

They say history is written by the winners. I don’t want to come off as a sore loser, but the truth is that meaningful regulation of stormwater is now woefully broken.

And why should anyone care? Well, for starters, urban runoff remains the No. 1 source of coastal pollution. Simply put, if we don’t deal with stormwater properly, we have no hopes of keeping our local beaches and oceans clean and healthy on an ongoing basis.

Cities in our region have been subject to storm water regulations for the past 22 years. For the past 12 years, cities have been compelled under their stormwater permit to ensure their runoff doesn’t cause or contribute to violations of pollution standards set out in state and federal water regulations.

Despite the ”regulation” of stormwater, not much has changed in the past 22 years. Just look at Heal the Bay’s water quality grades after a major storm. Dozens of beaches up and down the coast are swamped with polluted runoff and get failing grades for putting public health at risk.

Something is obviously wrong. Nonetheless, the Regional Board rarely enforces its own regulations on polluters and dischargers, and to my knowledge, has never placed a fine on a city for violating the requirements of its stormwater permit.

If a kid continues to break the rules and is never grounded by his parents, why should he even think twice about the consequences of missing curfew?

In the recent debate, the Regional Board staff and the Board rightly recognized that the current permit wasn’t working. But instead of making the regulations more stringent, they adopted a loose scheme that won’t hold cities truly accountable for making sure they don’t spew polluted water into the ocean. The new regulatory framework just doesn’t make any sense, assuming the goal is to actually improve regional water quality as opposed to just saving money for the cities.

The main reason the Board vote marked such a personal low moment is not because we didn’t succeed in getting members to adopt enforceable numeric limits, although that is extremely discouraging as well as illegal under the federal Clean Water Act. Rather, it’s because staff and other stakeholders misrepresented the facts and themselves during the hearing. Having spent dozens of hours negotiating with them, I don’t make this claim lightly.

For example, when questioned by Board members directly about the loss of strict numeric limits, staff assured them that the new permit did in fact contain hard-and-fast thresholds. But they conveniently failed to mention that a holdover section of the permit that contains numeric limits would now be superseded by a new Watershed Management Plan section that allows cities to develop plans rather than adhere to strict pollution limits. If one section of the permit has numeric limits but can be overridden by another section, then there are NO LONGER POLLUTION LIMITS IN THE REGULATION!

Staff also reassured the board that the new permit contained 33 enforceable pollution limits in the Total Maximum Daily Load (TMDL) section, but it failed to note that the previous permit required compliance with hundreds of hard limits for all waterbodies. Simple math tells you that this permit is weaker. And even these 33 TMDLs have significant loopholes. Cities get a free pass if water quality samples show repeated pollution exceedances, so long as they show they are making an effort to capture and infiltrate some – but not necessarily all – runoff.

The new permit has a few silver linings that are important to mention. The regulatory framework has strong Low Impact Development provisions. Also compliance with the dry-weather beach bacteria TMDLs (many up to six years overdue) is required. (Whether they will actually be enforced is anyone’s guess.)

If Heal the Bay, LA Waterkeeper and NRDC didn’t fight for a strong permit for the past two years, I’d really be scared to see how this new regulation would have turned out.

Thousands of ocean lovers joined our “Take LA By Storm” campaign and signed petitions or made their voices heard at board meetings. Unfortunately, their pleas for strong and enforceable limits were largely ignored by staff and the Board.

We’ve faced setbacks before at Heal the Bay, but we have faith that we will ultimately prevail. After all, we have the Clean Water Act on our side. Thursday’s vote is not the end of the road; it’s just detour in the ongoing journey for a healthy Bay. We’ll keep you posted on our next steps.

– Kirsten James

Water Quality Director, Heal the Bay

Sign up for our Action Alerts to stay up to date on Heal the Bay’s campaigns, or follow us on Twitter for real-time updates with the hashtag #CleanWater.

Grassroots campaigns need your donations to stop the attack on clean water.



Show the ocean how grateful you are: Come to our final Nothin’ But Sand cleanup for 2012 and bring your kids! Help rid Will Rogers State Beach of yucky trash this Saturday, meet some new friends and end the year with plenty of good vibes. Sign up today. And don’t forget to bring your own gloves, bucket, and reusable water bottle, as we are striving to go Zero Waste at our cleanups.

Can’t join us for this cleanup? You can still make a difference and help protect what you love. Donate $5 and you can provide cleanup supplies and let us offer educational training for two volunteers to spend an hour and a half removing cigarette butts, bags and other trash from the beach. Or, give $10 to double your impact and fund four cleanup volunteers.

If you make it to the cleanup, come on down afterward to Heal the Bay’s Santa Monica Pier Aquarium. At 3:30 p.m. every Saturday, enjoy story time in the Green Room; a perfect way to unwind after a day on the beach.

Want to plan next weekend’s Heal the Bay fun? Consult our calendar. 



In the face of serious concerns from Heal the Bay, our environmental partners and the USEPA, the Los Angeles Regional Water Quality Control Board adopted the proposed stormwater permit for L.A. County on November 8.

Since the summer, the Regional Board had been mulling a new stormwater permit that contained weakened water quality protections, which Heal the Bay argued could result in dirtier water, and a higher risk of getting sick any time you swim or surf in our local waters.

At various public meetings we galvanized public support through our “Take L.A. by Storm” campaign and urged the Regional Board to keep strong protections that must require cities and dischargers to meet safe water quality standards.

Throughout this process, we disputed the ongoing and erroneous assertion that implementing stormwater pollution plans will cost regional cities billions of dollars. Numerous municipalities around the nation have undertaken innovative and effective stormwater projects that provide multiple benefits at limited expense.

While we are disappointed with the outcome and the lack of strong and enforceable numeric limits, there are some positives within the permit: Very strong low-impact development requirements, strict compliance with beach bacteria dry-weather TMDLs (Total Mazimun Daily Loads) and increased receiving water monitoring, for example.

We are grateful to everyone who supported “Take LA By Storm” over the last few months! Without everyone’s strong advocacy, the permit would be in a much weaker state and we wouldn’t have these strong requirements in place.

Rest assured that over the next few weeks, we’ll be working with our enviro colleagues to discuss options on how to proceed from here.

Read more about what we are up against in this fight for clean water.Take L.A. By Storm!

Sign up for our Action Alerts to stay up to date on the Take L.A. by Storm campaign, or follow us on Twitter for real-time updates with the hashtag #LAbyStorm.



One of the most gratifying parts of our job at Heal the Bay is knowing that we are sparking a love of the ocean in kids of all ages. Through our Key to the Sea marine environmental education program we were able to bring approximately 9000 K-5 students to the beach in 2011-2012.

The program focuses on watersheds, the storm drain system, pollution prevention, the sandy beach habitat, and environmental stewardship. It includes engaging hands-on activities for students, including a field trip to the beach, as well as exciting professional development opportunities for teachers.

And we couldn’t have reached so many kids and teachers without the long-term support of the City of Long Beach Department of Public Works. Their funds will enable hundreds of elementary school-age students from the Long Beach Unified School District to participate in the Key to the Sea program in 2013. Thank you!

(We’re always searching for grantors to support our Key to the Sea program. If you would like to contribute, please send an e-mail or call 310.451.1500 x147.)

Ernst & Young Corporate Healer Beach Cleanup November 2012

We’d also like to thank the employees of Ernst & Young, who brought their families to the beach in Santa Monica on November 3 and removed 23 pounds of trash!

Spark the enviro spirit at your workplace and join us for a cleanup!





First things first: Don’t forget to vote on Tuesday! Once you’ve recovered from the election frenzy, we’re offering two ways to engage with us and your local environment on Thursday, Nov. 8.

First, stand up for clean water at the L.A. Regional Water board meeting, the public hearing regarding a revised stormwater permit. Written comments will no longer be accepted, but interested parties may present oral comments concerning revisions to the permit.

Afterwards, join us for music, refreshments and shopping at clothier Ted Baker (either the Santa Monica Place or Robertson Boulevard locations). Guests will receive an exclusive 10% Privilege Rate on the night, and 10% of proceeds will benefit Heal the Bay. Plus enter for the chance to win a $300 gift card!

On Saturday, you’re invited to join us to plant native Sycamore and willow trees and help restore the natural habitat of Malibu Creek State Park. This event is open to volunteers age 10 and over. Volunteers under 16 must be accompanied by a parent or guardian. Those under 18 must have their waiver forms (also available at the event) signed by a parent or guardian.

Finally, as a reminder, our Aquarium will be closed for Veterans Day. Looking for a way to honor U.S. veterans, current military personnel and their families? Visit Volunteer Match to find opportunities to give back.

Want to plan next weekend’s Heal the Bay fun? Consult our calendar.



I’m a patient woman, but I’ve had enough.

I realize I will never get back the countless hours I’ve spent in stuffy, over-crowded public hearings listening to endless complaints from California dischargers. I realize some dischargers might actually believe that upholding the federal Clean Water Act and implementing basic water quality protections in their community will bankrupt their cities or industry.

But ongoing public hearings about determining appropriate storm water pollution limits for Los Angeles County’s 84 cities have set a new low for wheel-spinning and economic fear-mongering – all at the expense of clean water for the region’s nearly 10 million residents.

Many of the cities regulated in a soon-to-be-released updated municipal stormwater permit came out to plead poverty due to water quality regulations at last month’s meeting of the Los Angeles Regional Water Quality Control Board. After months of debate, the board will issue the new permit this Thursday.

So what was all the fuss about?

Basically, any city that discharges water into the storm drain system, and ultimately the ocean, must abide by the regulations issued by the Regional Board as part of its permitting process. The rules require cities to implement different practices in their jurisdictions to ensure that their runoff doesn’t pollute local waterbodies. Examples of these requirements include building and maintaining trash capture devices at stormdrain outlets to ensure that debris doesn’t find its way into creeks, rivers and the ocean. Many of these requirements are basic practices, such as street sweeping, needed to maintain a healthy city aesthetic (permit or no permit).

During public hearings about the new permit, a long line of city managers came to the podium to relay dramatic stories of looming library closures and staff layoffs — all due to being compelled to implement water quality protections. They all urged the Regional Board to weaken existing and proposed limits.

Most notably, a city official from Vernon lamented that these proposed regulations would force his city to lay off 30-plus employees. Yes, you read that correctly – Vernon, the city that made headlines for lavishing huge salaries on top city officials. The city of 90 or so residents bankrolled million-dollar salaries and first-class air travel for its top managers. But now it can’t afford to keep its runoff free from metals, harmful bacteria and other pollutants before heading to the L.A. River and out to the beaches of Long Beach?

As Director of Water Quality at Heal the Bay, I work to convince decision-makers that our local waterbodies are well-worth protecting. It’s simple economics. Investing in clean water now will pay dividends for years to come. Nearly 400,000 jobs in Los Angeles County are ocean-related, responsible for $10 billion annually in wages and $20 billion in goods and services.

We’re a First World region, and we should have basic regulatory policies that reflect our commitment to clean water. Do we really want tourists coming to visit Los Angeles beaches and returning home with an illness after swimming in water polluted by urban runoff? Do we really want local resident feeding their family locally caught fish that contains DDT or PCB levels well above protective thresholds? Yet, the cities’ continued lobbying to weaken existing pollution requirements – and the board’s apparent willingness to consider their pleas – raises these troubling questions.

Waiting to testify at these protracted hearings, I often wonder how much truth there is in city managers’ assertions that spending on pollution prevention will perilously drain their coffers. So in advance of the October Regional Board hearing, our policy team did some digging that revealed this troubling fact: To curry favor with the Regional Board, a number of cities seem to be over-representing the amount of money that they are spending each year on complying with the permit.

Each year the cities must report to the Regional Board the actions they have taken to comply with the permit and the costs of implementation. We took a closer look at the reported expenditures in these Annual Reports to the Regional Board. In the latest release, we noticed a big red flag: the total spending on stormwater programs in 2011-12 by the 84 regulated cities and County was projected to increase 172% (237% when price adjusted) from the previous year. Such a dramatic increase in a single year is particularly glaring, given that overall stormwater spending since 2006 has decreased every year when price adjusted.

For example, Lynwood reported to the Regional Board that it would spend $10,679,915 more on stormwater projects in 2011-12 than it did the previous year –a fivefold increase. That kind of jump doesn’t pass the sniff test — $10 million in spending would equal more than 10% of the city’s entire annual budget. Lynwood may be doing some good work with stormwater pollution controls, but the reported numbers just didn’t seem plausible when compared to spending projections by cities with similar populations and geographic area.

As a next step, we took a sample of cities that showed the greatest single-year increase in proposed expenditures: Culver City, Diamond Bar, Lynwood, and South Pasadena. Comparing the four cities to other Los Angeles County cities with similar populations, land area and land area per capita, we continued to notice major discrepancies.

For example, South Pasadena projected to spend $28,697,450 to comply with the permit in 2011-2012, whereas Agoura Hills with a similar population size projected only $513,550 in spending. We simply can’t believe that South Pasadena is more vigilant about stormwater than Agoura Hills by a factor of 55. Comparing cities with similar geographic areas, South Pasadena projects to outspend San Marino, its nearby neighbor, by over $28 million.

To get to the bottom of this discrepancy, we examined the actual approved city budgets for cities in our sample. In the annual budget for Lynwood, managers claim to have had a storm water budget of $237,432 in 2010-11 and $313,140 in 2011-12. However, the numbers reported to the Regional Board were $2,308,085 and $12,988,000, respectively. We saw similar abnormalities in other cities.

Based on this cursory review, we have reached several conclusions:

  • Some municipalities appear to have mischaracterized their stormwater expenditures in their Regional Board Annual Reports,
  • City budgets and Regional Board-reported stormwater expenditures do not always match, and;
  • These findings call into question the validity of financial complaints made in testimony at the hearings.

Even the board’s staff has uncovered inconsistencies. In a presentation at the October hearing, Executive Officer Sam Unger noted “non-uniformity” in reporting and said “not all costs reported can be solely attributable to compliance with the requirements of the L.A. County MS4 Permit.”

It’s important to note that not all dischargers are manipulating numbers. Many are abiding by the permit and trying hard to reduce their contribution to water pollution. Many city managers work creatively within the constraints of city budgets to create stormwater programs with high impact and relatively low public cost. For example, the City of Los Angeles and Santa Monica passed far-reaching Low Impact Development Ordinances on their own initiative, requiring developers to infiltrate and capture runoff on-site before it heads to the sea.

Unfortunately, many dischargers seem to be making an impact on Regional Board members and staff with their emotional testimony – even if their numbers don’t add up.

The latest version of the permit is a major weakening from a draft issued in June without any sufficient justification. These changes may trim some city budgets, but to what end? Any short-term cutbacks in stormwater investments will maintain the status quo of dirty water and will come at a great cost to our ocean economy and our environment down the line.

As our case studies demonstrate, the Regional Board seems to be responding to a group of Chicken Littles crying disingenuously that the sky is falling due to environmental regulations.

The Regional Board will make a final decision on the permit at its Thursday hearing. I’m sure I’ll hear many more pleas of poverty due to environmental protection. I’m still hoping that the Regional Board will see that light and follow its sworn duty to safeguard our region’s water quality.

Vernon may be having major budgetary problems, but I’m certain they aren’t due to water quality regulations.

– Kirsten James

Water Quality Director, Heal the Bay

Join us November 8 at the public hearing on the revised draft of the stormwater permit.

This grassroots campaign needs your donations to stop the attack on clean water.

Sign up for our Action Alerts to stay up to date on the Take L.A. by Storm campaign, or follow us on Twitter for real-time updates with the hashtags #LAbyStorm and #CleanWater.



If you’ve ever attended one of our events, you’ve benefited from the work of a cadre of staff and volunteers dedicated to FUN! Oh, and also to protecting our environment.

This past weekend, we pulled off two simultaneous events: Our annual Fishy Fest at Heal the Bay’s Santa Monica Pier Aquarium and our first fall festival at WAYS park.

The aquarium staff would like to send a big thank you to special projects volunteers Ann and Ken Casebier who built our photo booth. Thanks to their efforts, the Aquarium was able to have a presence on top of the Pier throughout the Fishy Fest weekend, encouraging folks to mug for the camera with a marine-themed backdrop and publicize the fact we had many great activities going on in the Aquarium below.

We’d also like to thank Nili Hudson, a volunteer and donor who generously supports our work in many ways, and children’s author Dave Derrick for reading from his book during Story Time. 

WAYS Park Fall FestivalFor the fall festival at WAYS park, we appreciate the efforts of Steve Cancian and Jose Estrada. Both Steve and Jose have been involved with the project since its inception two years ago. In addition to running the community design meetings for the project, Steve helped plan the event and he ran the park’s information table, answering questions from the community. Jose, who works with ACUSLA (Association of United Communities of Southern Los Angeles) helped Stephen Mejia, our Urban Programs Coordinator, go door-to-door within the community to spread the word about the event.

More than 30 families attended, consuming 100 hot dogs, carving pumpkins and creating painted masks. Thank you, Jose and Steve! We look forward to counting on your support as we move forward with WAYS.

Last week we also re-launched our Lunch ‘n Learn field trip program at Duke’s Malibu on PCH. We are grateful to the staff at Duke’s who have renewed their commitment to hosting this educational effort. We love you, Duke’s (and not just for your Hula pie).

Lunch 'n Learn at Duke's Malibu



Earlier this month, I had the privilege to speak at a TEDx Santa Monica focused on the City 2.0, and in Santa Monica that focus was on sustainability.  There were City 2.0 events occurring all over the world on the same day.  It was such an honor to be a part of a cross-global event associated with such a respected brand and powerful idea. 

I had previously lost many an afternoon to TED and TEDx talks, and now my talk might make its way into someone else’s view list.  I can’t tell you how nervous I was and how much pressure I felt to live up to the prestige of the TED brand.  Give me a room full of anxious middle or high schoolers any day over the pressure to be as inspiring and as much of an agent for change on the scale that TED attempts!

On the other hand, I am proud to work for Heal the Bay, and I believe in our mission and in the power of education to help move our mission forward.  So, I showed up that Saturday afternoon in the hopes of imparting that message. I hope you are inspired to get involved where you can in encouraging science and environmental education in our cities of the future, our City 2.0.

  — Tara Treiber, Education Director, Heal the Bay

Watch Tara speak at TedX Santa Monica above, then watch more from the City 2.0 talks

Learn more about how Tara and her team of educators at Heal the Bay make the ocean relevant to students all across Los Angeles.

Help us bring more kids to the beach for the first time. Donate now.